Using the Word ‘Sihr/ Magic’ as a Brand Name

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Using the Word ‘Sihr/ Magic’ as a Brand Name

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Answered by Imam Mazhar Mahmood



I plan on investing in a clothing line. My partners and I were planning on naming our line of clothing siḥr (magic). Would this be permissible?



We thank you for contacting Mathabah for your query. We ask Allāh Almighty to bless your endeavors and the line of business you are pursuing

The word “سحر” siḥr is not just limited to being used for magic or even black magic. It has not always been used in a negative context.

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